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解读苹果软件生态环境(从Mac到iPhone到iPad)英文版

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2024年4月10日发(作者:性绮玉)

Insights into Apple’s app ecosystem:

comparing Mac, iPad and iPhone

Apple App Store for iPad

IPAD

Apple App Store for iPhone

IPHONE

Apple Mac App Store

MAC

BlackBerry App World

Google Android Market

Nokia Ovi Store

Palm App Catalog

Windows Phone 7 Marketplace

Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled

with equally fragmented information and statistics.

Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown

since that time that they are the way forward for content distribution. The app store model offers an

enormous opportunity for developers to get their content out and dramatically improves content discovery

by consumers. However, the mobile market has long been characterized by fragmentation, which is

also displayed in the wide range of mobile application stores that were launched from 2009 on.

Distimo is a privately held company based in Utrecht, The Netherlands. Learn more:

Distimo ©2011, some rights reserved

February 2011

NEW AND NOTEWORTHY

This publication covers the Apple App Store for iPad, Apple App Store for iPhone, Mac

App Store, BlackBerry App World (worldwide store), Google Android Market, Nokia Ovi

Store, Palm App Catalog, and Windows Phone 7 Marketplace in the United States during

February 2011.

The major findings are:

• Less than two months after the launch of the Mac App Store, a top 300 Mac application

already generates half the revenue of a top 300 iPad application on average.

• The average selling price of the top 300 applications is seven times higher in the

Mac App Store ($11.21) than on the iPhone ($1.57) and almost three times higher

than on the iPad ($4.19).

• The Mac App Store has 2,225 applications available in the store approximately

two months post-launch. Comparatively, the Apple App Store for iPad had 8,099

applications two months post-launch.

• Although on the Mac gaming has been less popular than on Windows, the Mac App

Store promises a bright future for Mac gaming: there are already 646 games in this

store (29%), and 39% of the most popular applications are games as well.

• The proportion of free applications in the Mac App Store is lower than in any of the

other application stores analyzed in this report: only 12% of the applications are

free.

• The 300 most popular free and 300 most popular paid applications in the three

Apple application platforms (iPhone, iPad and Mac App Store) are published by

1,014 publishers in total. 173 publishers distribute applications in more than one

of these stores (17%), the Mac App Store being one of these stores in 49 cases (5%).

Distimo ©2011, some rights reserved.

All trademarks are the property of their respective owners.

2024年4月10日发(作者:性绮玉)

Insights into Apple’s app ecosystem:

comparing Mac, iPad and iPhone

Apple App Store for iPad

IPAD

Apple App Store for iPhone

IPHONE

Apple Mac App Store

MAC

BlackBerry App World

Google Android Market

Nokia Ovi Store

Palm App Catalog

Windows Phone 7 Marketplace

Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled

with equally fragmented information and statistics.

Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown

since that time that they are the way forward for content distribution. The app store model offers an

enormous opportunity for developers to get their content out and dramatically improves content discovery

by consumers. However, the mobile market has long been characterized by fragmentation, which is

also displayed in the wide range of mobile application stores that were launched from 2009 on.

Distimo is a privately held company based in Utrecht, The Netherlands. Learn more:

Distimo ©2011, some rights reserved

February 2011

NEW AND NOTEWORTHY

This publication covers the Apple App Store for iPad, Apple App Store for iPhone, Mac

App Store, BlackBerry App World (worldwide store), Google Android Market, Nokia Ovi

Store, Palm App Catalog, and Windows Phone 7 Marketplace in the United States during

February 2011.

The major findings are:

• Less than two months after the launch of the Mac App Store, a top 300 Mac application

already generates half the revenue of a top 300 iPad application on average.

• The average selling price of the top 300 applications is seven times higher in the

Mac App Store ($11.21) than on the iPhone ($1.57) and almost three times higher

than on the iPad ($4.19).

• The Mac App Store has 2,225 applications available in the store approximately

two months post-launch. Comparatively, the Apple App Store for iPad had 8,099

applications two months post-launch.

• Although on the Mac gaming has been less popular than on Windows, the Mac App

Store promises a bright future for Mac gaming: there are already 646 games in this

store (29%), and 39% of the most popular applications are games as well.

• The proportion of free applications in the Mac App Store is lower than in any of the

other application stores analyzed in this report: only 12% of the applications are

free.

• The 300 most popular free and 300 most popular paid applications in the three

Apple application platforms (iPhone, iPad and Mac App Store) are published by

1,014 publishers in total. 173 publishers distribute applications in more than one

of these stores (17%), the Mac App Store being one of these stores in 49 cases (5%).

Distimo ©2011, some rights reserved.

All trademarks are the property of their respective owners.

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